Equipment rental company in New Berlin & Delafield

Racine Party & Equipment Rentals

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Serving Southern WI Since 1975

For years, Area Rental & Sales has stood as the go-to destination for event, party, and equipment rentals in Racine and the neighboring areas of Southern Wisconsin and Northern Illinois. With a legacy dating back to 1975, we’ve built a solid reputation for delivering premium rentals coupled with unparalleled customer service. Count on us to fulfill all your requirements for your next party, event, construction project, and beyond.

Get in touch with us now to receive a complimentary quote tailored to our vast equipment inventory!

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Party Rentals for Every Occasion

Enhance your wedding, birthday bash, festival, or corporate gathering with our diverse range of options. From tents, tables, and chairs to catering supplies, inflatables, games, and more, we have everything you need to elevate your event to the next level. Let our expertise assist you in crafting an unforgettable experience.

Tents & Canopies

Choose from our swift set-up frame tents or sophisticated pole tents for your event, ensuring the perfect fit for your needs and style.

Tables & Chairs

Offer your guests a diverse selection of chairs and tables, complemented by linens customized to your preferences.


Rent our array of chafing dishes, coolers, coffee makers, and more to treat your guests to a variety of hot, cold, and fresh food and drinks.

Fun & Games

Entertain both kids and adults with our selection of bounce houses, carnival games, and more, all ready for rent.

Contact our party & event specialists for guidance on tents, furniture, catering supplies, & more for your event.

Equipment Rentals for Any Project

Whether it’s for commercial projects or DIY tasks at home, rely on us for heavy machinery, tools, and supplies to efficiently complete your project. Inquire about our delivery options for added convenience.

Heavy Equipment

Explore our extensive range of construction equipment, featuring skid steers, excavators, concrete mixers, generators, and power tools. Rent them today for your project.

Man Lifts

Enhance your projects with our inventory of boom lifts, scissor lifts, and aerial work platforms, meticulously designed to meet the demands of any job.


Preserve the beauty of your lawn with our range of rentable tillers, aerators, mowers, trimmers, and more, guaranteeing it remains in top condition.


Effortlessly transport everything from building materials to landscaping debris. Rent an enclosed, flatbed, or utility trailer to meet your hauling needs with ease.

Contact our equipment rental specialists for guidance on which tools are right for your next project.

Convenient Locations Near Racine

Delafield (50 miles, 57 min drive)

New Berlin (41 miles, 50 min drive)

3586 Hillside Dr
Delafield, WI 53018


Mon – Thurs: 7:00am – 5:00pm

Fri: 7:00am – 6:00pm

Sat: 7:00am – 5:00pm
Sun: 8:00am – 2:00pm

Corporate Headquarters

17000 W Cleveland Ave
New Berlin, WI 53151


Mon – Thurs: 7:00am – 5:00pm

Fri: 7:00am – 6:00pm

Sat: 7:00am – 5:00pm
Sun: 8:00am – 2:00pm

Why Racine Chooses Area Rental & Sales

With over 45 years of rental expertise, Area Rental & Sales has earned a reputation in Racine for knowledge, selection, quality, and customer service.

Decades of Experience

With over 45 years of rental expertise, Area Rental & Sales has cemented its reputation in Racine for unmatched knowledge, a diverse selection, top-notch quality, and exceptional customer service.

Huge Selection

No two events or projects are exactly alike. That’s why we offer the most extensive selection of party and equipment rentals in the area. From intimate gatherings to large-scale festivals, from DIY projects to major construction jobs, we have the tools and supplies you need to turn your vision into reality.

Quality Equipment

Forget the disappointment of unreliable equipment. We invest in top-of-the-line rental products from trusted brands like Caterpillar, Genie, and Lifetime. Our meticulous maintenance program ensures everything arrives in top condition, ready to work hard and get the job done right.

We've Seen It All

Renting the right equipment can make all the difference. Our friendly and knowledgeable staff isn’t just here to process your order. We’re your trusted advisors, offering recommendations based on your specific needs and project details. We’ll help you avoid costly mistakes and ensure you get the perfect tools for the job.

Choosing Area Rental & Sales is choosing a partner, not just a rental company. We’re here to support you every step of the way, ensuring your event or project is not just successful, but stress-free. Let us put our experience, selection, quality, convenience, and expertise to work for you.

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